GDPR

Direct Mail has the stamp of authority!

It's good news.

Under ‘legitimate interest’ rules, GDPR doesn’t extend to Direct Mail as a media for contacting protects, lapsed, existing clients.

Providing you abide by any data subjects wishes to opt out on request. No consents are necessary for Postal Marketing. GDPR compliant data can be purchased too when profiling.

This is great for the future of Direct Mail , print and marketeers!

We can even analyse your old database and provide a free data audit to identify bereaved, goneaways, MPS (Mail preference Service).

GDPR however is forecast to decimate email, telesales and SMS marketing which may be illegal, unless recipients have specifically ‘opted in’ and these requests can be evidenced. Some of our clients are even using Direct Mail to seek those opt ins or point them to re-engage via their web site and request opt ins.

This is covered under our ISO27001 Security certification and company privacy policy.st).

Document Despatch is data secure with measures to destroy data on completion of mailing as requested by our clients.. We store data in a secure manner (off line) and respect client wishes with data retention / destruction abiding by your signed mutual data handling form (available on request).

Good practise key notes

Strictly speaking as a ‘data controller’ clients should be asking us/you to complete a form to satisfy any audit.
We offer a draft generic processor form for your convenience (available on request).
Always transmit client data securely. e.g. ftp, encrypted or password protected email.
Manage returns and supress as necessary.
Use peoples data in a proportionate manner who are not likely to object, be surprised or have minimal privacy impact.

GET YOUR

FREE DATA AUDIT

Our free data audit will give you an estimated breakdown of possible duplicates, deceased and goneaway records

We are here to help!

Document Despatch are here to help , so if you have any questions call or arrange an appointment , we can support your plans.

In a nutshell we are delighted with the ICO guidance, long live Direct Mail!

Get the GDPR Key Facts

Click the link below to download a copy of the “GDPR The Key Facts” factsheet which is also available from The Mailmen website.

Our Print & Mailing Services

Data cleansing

Clean accurate data is key to the success of Direct Marketing

FIND OUT MORE

We offer a range of in-house litho and digital printing solutions

FIND OUT MORE

Mail

Envelope enclosing, polywrap enclosing, postcards and self-mailers and much more

FIND OUT MORE

Sorted

We can find you the most cost-effective postal service for your mailing

FIND OUT MORE

GDPR

It's good news.

This is great for the future of Direct Mail , print and marketeers!

Good practise key notes

We are here to help!

Get the GDPR Key Facts

Our Print & Mailing Services

Services

Information

Contact

Contact us